Next Level CMO

Introduction: Ready Player One by Matthias Schrader Laura Eschricht Global Marketing Director, Zalando Sven Markschläger Chief Digital Officer, Krombacher Justina Rokita Chief Marketing Officer, Moia Jenny Fleischer CEO, babymarkt.de Volker Weinlein Co-Founder of kiukiu, former CMO at Katjes International Maria von Scheel-Plessen Director EMEA Media, Gucci Mauricio Barucca Head of Marketing, Barmer Isabelle Conner Group Chief Marketing & Customer Officer, Generali Patricia Corsi Global Chief Marketing, Digital and Information Officer, Bayer Consumer Health John Schoolcraft Global Chief Creative Officer, Oatly AB Lena Jüngst Co-Founder & Chief Evangelist, air up Jakob Berndt Co-Founder, Tomorrow Ynzo van Zanten Post-Purpose Preacher, former Chief Evangelist at Tony¿s Chocolonely Debora van der Zee-Denekamp Vice President Foods Benelux, Unilever Martin Drust Brand, Digital, Strategy, FC St. Pauli Felix Jahnen Digital Transformation Meister, Jägermeister Björn Schick Chief Experience Officer, smart Europe Beate Rosenthal Partner Global Consumer & Health Platform, Roland Berger, former CMO at Stada Thomas Zimmermann CEO, Free Now Michael vom Sondern Managing Director and CMO, onQuality, former Global Head of Digital Marketing & Sales at tesa Jenny Gruner Director Global Digital Marketing, Hapag-Lloyd Ana Andjelic Brand executive and one of Forbes¿ ¿The World¿s Most Influential CMOs¿ Conclusion: Time to level up Glossary

Martin Recke is the corporate editor at Accenture Song. He has published books such as "Transformational Products" (by Matthias Schrader), "Parallelwelten" (in English) and "The Great Redesign" (2020) and writes regularly for the NEXT Insights blog. In 2006 he co-founded the renowned NEXT Conference. Martin worked in marketing and communications at SinnerSchrader between 2001 and 2021. He is a political scientist and blogger with a background in journalism.