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Mixed Method Research Design

Mixed Method Research Design

S Sreejesh, Sanjay Mohapatra

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Brand Page Attachment

Brand Page Attachment

Barbara Kleine-Kalmer

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Service Fascination

Service Fascination

Christian Zagel

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BestMasters / Empowering Brands with Customer Integration

BestMasters / Empowering Brands with Customer Integration

Jörg Sesselmann

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Rediscovering the Essentiality of Marketing

Rediscovering the Essentiality of Marketing

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Foreign Direct Investment Inflows Into the South East European Media Market

Foreign Direct Investment Inflows Into the South East European Media Market

Zvezdan Vukanovic

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Fundamentals of Business-to-Business Marketing

Fundamentals of Business-to-Business Marketing

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1994 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1994 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1997 World Marketing Congress

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1997 World Marketing Congress

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1988 International Conference of Services Marketing

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1988 International Conference of Services Marketing

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1998 Multicultural Marketing Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1998 Multicultural Marketing Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Minority Marketing: Research Perspectives for the 1990s

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Minority Marketing: Research Perspectives for the 1990s

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / The 1980's: A Decade of Marketing Challenges

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / The 1980's: A Decade of Marketing Challenges

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1979 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1979 Academy of Marketing Science (AMS) Annual Conference

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Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1996 Multicultural Marketing Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1996 Multicultural Marketing Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1995 World Marketing Congress

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1995 World Marketing Congress

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1993 World Marketing Congress

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1993 World Marketing Congress

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1992 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1992 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Global Perspectives in Marketing for the 21st Century

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Global Perspectives in Marketing for the 21st Century

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Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Minority Marketing: Issues and Prospects

Developments in Marketing Science: Proceedings of the Academy of Marketing Science / Minority Marketing: Issues and Prospects

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